The founder of the WWE wrestling franchise has been chosen by Donald Trump as the leader of the Small Business Administration – the federal department in charge of providing small businesses with loans and support.
Linda McMahon, 68, is one of only a handful of people who can come close to Mr Trump on spending to win a federal position.
She ran unsuccessfully for a Senate seat in Connecticut twice, in 2010 and 2012, and spent $100 million in the process – outspending Ross Perot’s two presidential bids, which cost him $72 million.
During her 2012 campaign Mrs McMahon used rhetoric remarkably similar to that adopted by Mr Trump four years later.
“In the Senate I will owe you, not the special interests who corrupt so many career politicians from Hartford to Washington,” she said, in one of her campaign ads.
Her then-campaign manager, Corry Bliss, told The New York Times that her spending was not an issue for voters – again, foreshadowing Mr Trump’s team’s words.
“The most important issue in this race is who has a plan to create jobs,” he said. “That’s what people care about.”